1) Prepare
Rinse with warm water. Work a small amount of Shaving Cream into a rich lather—ideally with a Brush to lift hairs and cushion the skin.
Ritual Care Kit → Cream + Brush + Aftershave
THE RITUAL
The shave, reclaimed.
For too long, shaving has been rushed and irritating. The Ritual brings back the barbershop-standard routine: prepare the skin, shave with control, and restore to keep it calm. Follow the steps below and feel the difference—every pass, every time.
Dermatologist Tested
Sensitive‑Skin Safe
30‑Day Guarantee
How the Ritual Works
2) Shave
Use a Safety Razor with short, light strokes. Shave with the grain first; re‑lather and go across for a closer finish. Fewer passes = less irritation.
Core Kit → Razor + Cream3) Restore
Rinse with cool water. Pat dry—don’t rub. Finish with Aftershave to calm, hydrate, and protect the skin’s barrier.
Skin Duo → Cream + AftershaveWhy it works
Preparation softens hair and cushions skin so blades glide without scraping. A closed‑comb razor gives control and reduces ingrowns. Restoring with a balanced aftershave reduces redness and keeps moisture in, so your face feels clean—not tight.
- All‑natural formulas, dermatologist tested
- Traditional safety razor = fewer bumps and fewer passes
- Brush builds richer lather and gently exfoliates
Make it effortless
The easiest way to own the ritual is with a kit tailored to your level—from the Starter Duo to the Master Ritual. Pick one and you’re set.
Recommended Kits
Start simple or go all‑in—either way, you’ll feel the difference on day one.
Ritual FAQ
How often should I shave?
Most men do well every 1–2 days. If you shave daily, keep strokes light and always re‑lather for each pass.
Do I need a brush?
A brush lifts hairs, creates a richer lather, and reduces tugging—so yes, it meaningfully improves comfort and closeness.
Will a safety razor irritate sensitive skin?
Used with light pressure and proper prep, a safety razor usually reduces irritation because it needs fewer passes and doesn’t yank hair like multi‑blade cartridges.